We currently have a nationally representative sample of adult Nigerians as “target audience” on our platform. This sample is balanced across the states in Nigeria, gender, age group, urban-rural location, income level among others. We are enrolling more adult Nigerians into our balanced sample to provide a larger target audience base for our customers.
Vision: To create the best survey and data analysis tool that meet the needs of organizations and individual researchers in a cost-effective and timely manner.
Mission: To deliver data and actionable insights to organizations and researchers by providing these institutions and individuals with timely and cost-effective access to desired respondents’ data while providing rewards for respondents in the process.
To get balanced Data, we ensure all data collected are verified via double checking, and grouped into equal age ranges, local government areas and settlements, level of monthly income and environmental locations.